B2B Prospecting AcademyLearn at your own pace how to grow your business
B2B Prospecting Academy powered by NNC is a 6-week online course designed for sales professionals and business owners that want to generate more leads and attract new opportunities for their business.
WHO IS THIS COURSE FOR?
Learn to recognize which methods are not delivering the promised outcomes. Ensure a review procedure is in place so that you may change your game plan.
Through b2b lead generation training, provide your organization a competitive edge by arming them with the appropriate tools.
Allow your staff to build enjoyment into their interactions with clients so that the purchase occurs in a win-win situation.
Marketing strategies based on “spray and pray” are no longer necessary. Large quantities of data and communication channels enable you to fine-tune your b2b prospecting strategy.
Business Development Managers
Encourage your employees to infuse a sense of excitement into their contacts with customers, so creating a win-win situation for all parties. The better trained your sales team is the better results for your entire company.
Growth Hackers & Enablers
When it comes to prospecting, the logic is simple: the more prospects you produce, the greater your chances of closing a transaction. According to this assertion, effective prospecting will increase your growth.
We are HubSpot Platinum Partners
We’re in the growth business and we will teach you how to grow your business faster.
WHY SHOULD YOU TAKE THIS COURSE
The digital training series is designed to cover the entire sales cycle and integrates a wide range of automated tools to increase the overall efficiency.
You’ll be guided through a series of steps that will help you identify the right goals, the sales process, marketing and sales alignment, suitable leads, or ways to connect with these ideal customers.
THE INFORMATION YOU GAIN DURING THE COURSE
During the course you will acquire the knowledge, the tools and the context to implement real automated marketing campaigns.
You will be provided with all the tools, materials and 1:1 support needed to ensure that your goals for this program are met.
Throughout the course we will build the habit of prospecting and configure the tools that allow you to get this process on autopilot.
Member of the Forbes Business Council
Loredana is a Forbes Business Council member and a master business coach.
WEEKLY COURSE AGENDA
Week 1 - Set Up Your Journey
– Habit, how adults learn, recent successful learning experiences?
– What is a vision board and why would you use one?
– Why Reach Out to New Prospects?
– Good Sources of Contacts
– Ideal Customer Profile & Buyer Personas
– What is the VALUE you (your product/service) provide to your customers
– Week 1 Review
– Week 1 Assignments
Week 2 - Prospect your market
– Week 1 Review
– Week 2 Preview
– Positioning Statement
– Competitive Matrix
– Buyer Intent and Sales Triggers
– Your Company Story
– Lead Sources
– Week 2 Assignments
Week 3 - Build Your Prospecting Process
– Week 1&2 Review
– Week 3 Preview
– The Prospecting Process
– Prospecting Sequences & Personalization
– Select your audience or better yet address your select audience
– Week 3 Assignments
Week 4 - Inbound, Quick Wins And Low Hanging Fruits
– Week 3 Review
– Week 4 Preview
– LinkedIn Profile Optimisation
– LinkedIn automation, personalize 1:1 conversations, Sales Navigator
– Building the Prospecting Habit
– Quick Win Tactics for Prospecting
– The Anatomy of the Perfect B2B E-mail Reachout
– Week 4 Assignments
Week 5 - Connect Conversation
– Week 4 Review
– Week 5 Preview
– Connect Conversations: drill into Touchpoint 1 from the process
– When to Call Prospects
– The Call Structure
– Maintain the Prospecting Habit
– Week 5 Assignments
Week 6 - Discover the Opportunities
– Week 5 Review
– Week 6 Preview
– Video Prospecting
– The Discovery call
– Maintain the prospecting habit
– Week 6 Assignments
– Deal Stages
– Sales Plan
– FINAL RECAP
Loredana Niculae is an accomplished entrepreneur and business leader with a track record of building digital performance teams and promoting digital growth via multi-discipline collaboration. Loredana founded NNC Services, a leading marketing automation consulting firm with offices in Boston, the United States, Romania, and Poland. Loredana is a B2B Prospecting Academy instructor and holds numerous certifications in marketing and martech automation and many other technology businesses on value creation, strategic coaching, and marketing automation tools and technologies.
Oana Lefter is an experienced marketing and sales consultant for the B2B market. Since 2008, when she joined NNC Services, Oana has been involved in hundreds of marketing and communication projects for clients on both the local and international B2B market. Oana is a Business Partner at NNC Services, where she leverages her background of over 15 years’ experience driving business partnerships, streamlining processes, and maximizing growth opportunities.