B2B PROSPECTING ACADEMY
B2B Prospecting Academy powered by NNC is a course designed for sales professionals and business owners that want to generate more leads and attract new opportunities for their business.
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WHO IS THIS COURSE FOR?
Sales People
Learn to recognize which methods are not delivering the promised outcomes. Ensure a review procedure is in place so that you may change your game plan.
Business Owners
Through b2b lead generation training, provide your organization a competitive edge by arming them with the appropriate tools.
Sales Managers
Allow your staff to build enjoyment into their interactions with clients so that the purchase occurs in a win-win situation.
Marketing Managers
Marketing strategies based on “spray and pray” are no longer necessary. Large quantities of data and communication channels enable you to fine-tune your b2b prospecting strategy.
Business Development Managers
Encourage your employees to infuse a sense of excitement into their contacts with customers, so creating a win-win situation for all parties. The better trained your sales team is the better results for your entire company.
Growth Hackers & Enablers
When it comes to prospecting, the logic is simple: the more prospects you produce, the greater your chances of closing a transaction. According to this assertion, effective prospecting will increase your growth.
HubSpot Platinum Partnership
We want to grow your business faster. We’re in the growth business.
WHY SHOULD YOU TAKE THIS COURSE
Bootcamp courses is designed to cover the entire sales cycle and integrates a wide range of automated tools to increase the overall efficiency.
You’ll be guided through a series of steps that will help you identify the right goals, the sales process, marketing and sales alignment, suitable leads, or ways to connect with these ideal customers.
THE INFORMATION YOU GAIN DURING THE COURSE
During the course you will acquire the knowledge, the tools and the context to implement real automated marketing campaigns.
The spotlight will be on the actual business leads and opportunity generation activities and adapting your own prospecting method, sales process and demand generation channels.
You’ll be guided through a series of steps that will help you identify the right goals, the sales process, marketing and sales alignment, suitable leads, or ways to connect with these ideal customers.
Forbes Business Council
You’ll meet the right people and start making significant connections quickly at Forbes Business Council.
WEEKLY COURSE AGENDA
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Week 1 - Set Up Your Journey
Habit, how adults learn, recent successful learning experiences?
What is a vision board and why would you use one?
Why Reach Out to New Prospects?
Good Sources of Contacts
Ideal Customer Profile & Buyer Personas
What is the VALUE you (your product/service) provide to your customers
Week 1 Review
Week 1 Assignments
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Week 2 - Prospect your market
Week 1 Review
Week 2 Preview
Positioning Statement
Competitive Matrix
Buyer Intent and Sales Triggers
Your Company Story
Lead Sources
Week 2 Assignments
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Week 3 - Build Your Prospecting Process
Week 1&2 Review
Week 3 Preview
The Prospecting Process
Prospecting Sequences & Personalization
Select your audience or better yet address your select audience (Target Account Lists)
Week 3 Assignments
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Week 4 - Inbound, Quick Wins And Low Hanging Fruits
Week 3 Review
Week 4 Preview
LinkedIn Profile Optimisation
LinkedIn automation, personalize 1:1 conversations, Sales Navigator
Building the Prospecting Habit
The Anatomy of the Perfect B2B E-mail Reachout
Week 4 Assignments
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Week 5 - Connect Conversation
Week 4 Review
Week 5 Preview
Connect Conversations: Drill into Touchpoint 1 from the process
When to Call Prospects
The Call Structure
Maintain the Prospecting Habit
Week 5 Assignments
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Week 6 - Discover the Opportunity
Week 5 Review
Week 6 Preview
Video Prospecting
The Discovery call
Maintain the prospecting habit
Week 6 Assignments
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BONUS MATERIALS
Deal Stages
Sales Plan
Final RECAP
YOUR TRAINERS
LOREDANA NICULAE
CEO
Loredana Niculae is an accomplished entrepreneur and business leader with a track record of building digital performance teams and promoting digital growth via multi-discipline collaboration. Loredana founded NNC Services, a leading marketing automation consulting firm with offices in Boston, the United States, Romania, and Poland. Loredana is a B2B Prospecting Academy instructor and holds numerous certifications in marketing and martech automation and many other technology businesses on value creation, strategic coaching, and marketing automation tools and technologies.
OANA LEFTER
MANAGING PARTNER
Oana Lefter is an experienced marketing and sales consultant for the B2B market. Since 2008, when she joined NNC Services, Oana has been involved in hundreds of marketing and communication projects for clients on both the local and international B2B market. Oana is a Business Partner at NNC Services, where she leverages her background of over 15 years’ experience driving business partnerships, streamlining processes, and maximizing growth opportunities.